About

about

SBC Insurance

SBC Insurance is dedicated to supporting the Canadian amateur sport sector, Canadian athletes, their families, and sport organizations since 1979. We bring decades of experience in commercial business insurance, home insurance, and global health insurance. SBC Insurance specializes in all aspects of insurance for sport competition including Sport Liability, Participant Accident Insurance, and coverage for Directors & Officers, Errors and Omissions, and Cyber Liability for non-profit societies and for-profit companies alike.

A unique aspect of SBC Insurance is when you purchase insurance from our brokerage, the revenue subsidizes the important sport sector initiatives of our fellow non-profits, Sport BC, KidSport, BC Women and Sport, and the BC Amateur Sport Fund.

Thank you to the Sport BC members who support our insurance brokerage and for understanding the value proposition that comes from purchasing their insurance products through SBCI.

Cameron Cheung

General Manager at SBC Insurance

provincial sport organizations currently represented (and counting)

the one and only Canadian insurance brokerage owned by a non-profit

years spent insuring families and businesses across Western Canada

sister agencies dedicated to the growth of amateur sport

Our Culture

SBC Insurance and its partners foster a culture of excellence for sustained high performance. With clarity of purpose, we champion community sport through our endorsement of amateur athletics and remain inspired by supporting Canadian families’ long-term well-being.

Mission

SBC Insurance aims to embolden people’s aspirations with insurance plans that protect them at work and at play. We empower our fellow Canadians with the confidence to achieve their goals and compete at the highest levels.

Vision

SBC Insurance supports its clients and futures with insurance plans that provide protection at work and play. We empower our fellow Canadians with the confidence to achieve their goals and compete at the highest levels.

“Powered by Sport BC, We Are Your Sport Insurance Specialists”

Leadership

Protecting Champions, Inspiring Leaders.

Our team is here to coach and advise on insurance policies providing the support and confidence you and your organization need to pursue your passions. While catering to individuals and organizations in the sport sector, SBC Insurance actively gives back to future generations of Canadian athletes.

Cameron Cheung
General Manager
Sarah Xiao
Senior Insurance Advisor
Eric Smith
Insurance Advisor
Jonathan Ostonal
Customer Support
Jocelyn Tu
Administrative Coordinator

Contact Us

Score the insurance you need. Our customer support team is ready to assist!

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